Digital Marketing

The Art of Content Marketing

The art of content marketing is engaging your audience more to promote your business by creating valuable content, promotion more into digital marketing and less of a traditional advertisement. As quoted by Mark Mcguinness, “the less the content looks like advertising, the more effective it will be at advertising.” Here we are going to discuss the Art of Content Marketing

Content Marketing is a form of marketing which focused on creating and sharing free valuable content to attract and convert the prospects into customers and customers into loyal buyers. You must have heard this phrase that ‘content is the king’. And yes, that true.

Think about it. Without content, the SEO have nothing to optimize for search engines, the social media has nothing to engage and the email marketing has nothing to display. Content is the heart of any marketing. Be it traditional or digital. Content is very much crucial regardless of whatever form the content is, it always gives information to your customer, clients or readers.

Effective content marketing always attracts people’s attention. It generally gives loyal customers and increased sales. Also, it’s a myth that you need huge marketing budgets to succeed. You need to have good content marketing to beat bigger competitors online.  Art of Content Marketing is very important for content marketing

Art of Content Marketing- Develop Your Content

Content is very much important for any business. This is not a new concept; some businesses are doing it for the longest period of time as they have been creating content before it becomes a hot topic.

Also, the art of Content Marketing would be more in demand this year, even leaving Email Marketing behind. More than 60% of marketers believe that content marketing gives better results as compared to other digital marketing strategies.

Here, are some of the secret formulas for writing good quality content:

  • Write effective and strong headlines
  • Do proper research and include data, statistics, and metrics in your content
  • Write unique content so that search algorithm rate the content high
  • Optimize the content according to the best SEO practices.

Benefits of Content Marketing

Content Marketing is a long process. Hence, it takes time to create consistently informative, unique and valuable content for the customers.

Some of the Benefits of Content Marketing are-

  • Boost sales
  • The unique content helps in engagement
  • Builds brand loyalty

Content is very much crucial. If you are keen to learn about content or content marketing, enroll in the best digital marketing course.


Read More: How can Digital Marketing certification help you?

How can Digital Marketing Certification help you?

Not only for fresher but for the working professionals and entrepreneurs too, digital marketing certification can be of much use. These digital marketing certifications can help the path-breaking progression for them to foster them in their career. Here we are going to discuss How can Digital Marketing Certification help you?

Due to digitalization, people are very much aware of the importance and demand for digital marketing. Everything is related to the internet, whether you talk about shopping, banking and watching commercials or news. Therefore, the internet has become a necessity in our lives. Hence, it has become manifest to invest a career in digital marketing as the old or traditional methods are totally out to date.

With the benefits of digital marketing, businesses are investing more and more in this rather than carrying out the traditional approach of marketing. The more investment of digital marketing field has led to the rapid rise in the importance of digital marketing, more career opportunities and much more. This is the major reason why people are opting for this course to add these demanding skills to boost up their CV.

This blog will help you understand why it is a smart decision to learn digital marketing and how can digital marketing certification help you in the future.

How can Digital Marketing Certification help you?

Getting Digital Marketing certification will help you in your professional life. It will also help you get a good and better opportunity which will be an added advantage for your growth.

Boost your CV

Mentioning the certificate on your CV will add value to it and which will help in overall increase and boost your confidence level. After the digital marketing course, Digital Marketing Certification is the most important. Help you to increase your CV.

Helps you in retaining

Some people are very happy and satisfied only by getting a job. We say don’t be happy with just a job, grab a skill which will help you in the future. Hence, you grab digital marketing as a skill set, the organization will retain you at every stage as it is the most demanded skill set one could ever have.

Updated about the Industry

If you were opt-in for this particular course, you will get to know about the ideologies and concept of this domain. The digital marketing experts will help you guide the dynamic industry and how to stay updated on the same.

We at DigitalMantra believes in providing quality education to the trainees so that they gain the utmost from the course. We are DigitalYogis, who give mantras on digital marketing that will help you get experiential learning throughout the course. The institute is backed up by an agency and now stepped into delivering digital education.

Why is it necessary to get certified in Digital Marketing?

Most demanding Job

Businesses are very much depended on the internet. Hence, organizations have eliminated the traditional approach of marketing. However, there is a need for skilled digital marketers in the industry. Digital Marketing skill set is one the most demanding skill set as there will be around 1,80,000 job opportunities in this domain in the next 3 years.

Increase in Job opportunities

As you can see, the demand in the digital marketing field is insane. There is a huge demand for digital marketing skills. Hence, there is a huge opportunity for professional digital marketers. Also, the multinational companies are majorly hiring the people with the digital skill set.

High Pay

The demand for digital marketers is rapidly increasing. There are a huge demand and a need for a good digital skill set in various sectors. Hence, people with these skills good packages. Also, the bar is set even higher in the coming years with more opportunities coming through digital marketer’s way. The pay scale is not only high for the managerial level but also for entry level depending on your skill set.

Digital Marketing Certification
Digital Marketing Certification

Read More: The Art of Content Marketing

Why is Digital Marketing Training crucial?

If you are new to digital marketing, you might be wondering what exactly is digital marketing. Read on further to gain clarity on what is it all about, why it is important to opt for this training. If you are passionate about acquiring these skills, digital marketing training is crucial.

What is Digital Marketing?

With the evolving technology, the advertising of products and services has been changed from traditional to digital. Hence, this change in promoting the products and services through the internet is what we call Digital Marketing. There is an opportunity for this field. According to a LinkedIn survey, Digital Marketing is expected to generate more than 20 lakh jobs in India by 2020.

Digital Marketing training and its importance

As we are all aware of the fact that the scenario has changed from a traditional approach to a new way called technical.

If you are interested in the role of ‘digital marketer’ in a company, this means learning from the best digital marketing institute is very much crucial. As your digital leanings from a digital marketing institute will help you shine in your career. Moreover, this course will ensure trainees to master in various modules like SEO, Social media marketing, Email marketing and much more.

There are various reason why you need to opt-in for the digital marketing training –

  • If you are learning from the best digital marketing institute, it will improve your online marketing vision by making you understand technology, internet, and advertising ecosystem.
  • It’s only about seeking the best digital marketing training which will help you stand out from others in terms of digital marketing skills.
  • The course will help you in developing advertising ideas.

Why do you need to attend the training?

There are various institutions providing digital marketing course but to choose the best among them all is very much necessary to gain the utmost from the designed course.

  • Seeking the right guidance to outshine in your digital marketing career.
  • To become a pro in digital marketing. If you become an expert in this domain, there is no looking back, as it is the most demanding skill set.
  • You will be aware of various advertising services which may help you if you are planning to start your own business or to be a successful executive.

Read More: Passionate about Digital Marketing trends & techniques? Join Us

Passionate about Digital Marketing trends and techniques? Join Us
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Generally, people are confused about their career path. Career holds a major part in our life and a right career path helps you acquire success. But don’t worry, it’s okay to be confused about your career. Hence, you need to choose a career path in a particular field in which you are passionate about. If you are passionate about digital marketing, opt-in for digital marketing training. There are various digital marketing institutes in every nook and cranny. Hence, people find it tough to choose the best digital marketing institute among all.

Are you looking for a career in Digital Marketing? If yes, you are on the right track. As digital marketing is one of the booming sectors. A survey suggests that there will be around 18 lakh job opportunities in the digital marketing domain. We at DigitalMantra offers advanced professional digital marketing training to job seekers, working professionals, and entrepreneurs. The course is designed according to the industry standards that it fit into all the categories of the individuals. The training institute believes in providing quality knowledge by delivering classroom training sessions by our certified faculty.

Why DigitalMantra?

If you are serious to build a career in the Digital Marketing industry then you need to choose wisely. Here are some of the reasons listed why you need to join us for the best of the learning process.

  • We provide best classroom digital marketing training. Enjoy your interactive sessions with DigitalMantra
  • Over 30+ modules are designed for the course so that our trainees don’t lose out on anything
  • Total 80+ hours of rigorous learning to brush up the digital skills
  • Get 40+ free tools that will help your hands-on experience
  • Receive 12+ certification after successful completion of the course
  • Get experiential learning through working on live projects, weekly assignments, and upmarket case studies
  • Best curriculum is designed as per industry standards
  • Get trained by not just trainers but from the real practitioners who are working in the industry and have a rich experience in this domain
  • Lifetime query support on discussion forums

Who can join in for the course?

Digital Marketing is a field which is booming and has become the best career option recommended by LinkedIn as well.  This course is the most opted among various other courses available. Before a decade nobody knew that the digital marketing field would have such rapid growth. Unlike other courses, digital marketing needs no such qualification but a person must have a sound knowledge of computers and the internet. Digital Marketing is not about education level or qualification but about skills.

Below are the set of people who can opt-in for the course –

  • Students (including Graduates, MBA, dropouts, aspiring students) – No matter whichever course you are pursuing whether it is IT, Sales or Marketing you need to have in-depth knowledge about digital marketing because after some years you will end up working in corporate or start of your own venture.
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  • Entrepreneurs – The most requirement of digital marketing knowledge is in the startups. Also, digital marketing offers the flexibility of starting your own business, as you market your product and service in an innovative way. Hence, reaching out to the target audience and converting them into your customers.
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  • Working Professionals – These set of people can pursue this course in order to increase or uplift their skill set to match the industry standards.
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Hence, make your smart decision to choose the best digital marketing institute among all that provides rich knowledge in the particular domain.


Read More: Digital Marketing: The savior of student’s career

Benefits of joining a digital marketing course by DigitalMantra

Digital Marketing is advertising through various digital channels like search engines, social media, website, email and mobile apps. It is a new form of advertising as in the last decade there was a gradual shift from offline marketing to online marketing. Here we are going to discuss the Benefits of joining a digital marketing course

This type of marketing is considered as a universal platform as it is not only restricted to media and advertising/marketing companies but also several other sectors like education, hospitality, banks, and even government bodies are using digital channels to shoot campaigns for branding and promotion purposes. Hence, in every sector, digital marketing opportunities are growing.

Students are very much muddled about their career path. And sometimes end up pursuing a stream or a course which was no future opportunity for growth. Therefore, it is important to choose a course which is a trend and has a good growth opportunity. You need to be realistic when it comes to your career. There is plenty of online marketing institute in Delhi NCR but the most important thing you must note that you must opt-in for the best online marketing institute.

Benefits of Joining Digital a Marketing Course

Digital Marketing is not a choice but a need for many industries due to the competition. Almost every company is advertising digitally as people these days are very much depended on the internet. With the rise in Digital Marketing spends, there will be a need for quality digital marketers in the near future. So in 2019, we have lots of  Benefits of joining a digital marketing course.

India is on the path of digitalization. With the growing need for technology, the internet has become the most sensational part of our lives. Our Prime Minister also focus on transforming India into a digitally empowered country. With these visions, it is clearly stating that India will be digitally empowered and there will be a lot of opportunities in this domain.

So If anyone looking for an Advanced Digital Marketing course in nearby your locality So Digital Mantra is the best Digital Marketing Course in Noida

1. Prime Minister Project ‘Digital India’

The importance of Digital Marketing is very much clear in the mind of this generation of people. There are various digital marketing institutes who are providing training in this domain. With the project ‘Digital India’ there will be around 18 lakhs digital jobs in the coming three years.  So in 2019, the Digital Marketing course is very trending now and we have lots of opportunities and  Benefits of joining a digital marketing course.

2. Other course losing the charm

With digital marketing short-term course in most trend, other courses like engineering, MBA are losing its charm. A study suggests only 8-10% of MBA graduates excluding the ones from top business schools get jobs straight after completion of the course. Rest of the candidates are struggling to get a good job in the corporate sector as per their qualification. Same as in the case of engineering students.

3. Highest Paid Job

With the increase in demand for Digital Marketing, there are companies offering handsome packages to digital marketing professionals. Apart from that digital marketer can earn through freelancing work as well. So If anyone looking for an Advanced Digital Marketing course in nearby your locality So Digital Mantra is the best Digital Marketing Course in Noida and we have lots of opportunities and  Benefits of joining a digital marketing course.

4. You can start your own

The best part of learning digital marketing is that if you acquire that skill set you can be your own boss. Hence, you can start your work independently and market it by yourself. Every entrepreneur requires this skill set as this domain is the most inexpensive form of sales and marketing for a resource-starved startup.

5. You have the flexibility to choose

One of the remarkable benefits of this domain is that you can work as a full-time employee or else you can work as a freelancer/self-employed. There are various work positions like a content writer, copywriter, graphic designer and much more where a person can opt in freelancing.


Hence, pursuing a digital marketing course from an institute is very much crucial to grasp digital skill set.