SEO Expert (Advance + Local)
SEO Expert (Advance + Local)
A complete advance Search Engine Optimization Course
All you need to learn about page speed, SEO, back links, keyword research
What you will get
Exclusively developed SEO course content
Strategic overview of SEO factors & real time scenarios
Engaging and practical learning experience
Understanding of future opportunities: do’s & don’ts
DigitalMantra certificate in association with IAMAI
Course Info
SEO Expert (Advance + Local)
| Duration: | – | 30 Days |
| Level: | – | Beginner |
| Pricing: | – | |
| Offer Price: | – | 4900+TAX |
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Fast forward your career
30 Days
Simulation Tools*
Paid Tool Access
Modules covered in this course
Introduction to Search
- Search engine basics
- How search engine works
- Growth of search engines
- Ranking factors
Keyword Research Theory
- Keyword Planner tool (Search volumes, Competition, Business priority)
- Mapping keywords to website pages
- Competition Analysis
Keyword Research Options and Tools
- Keyword-Rich Body Text
- Text Heavy Home Page
- SEO Copywriting
- Heading Tags
- Build Your Copy Around Your Keywords
- Text Links
- Advantages of Text Links
- Navigation Menus
- Link Title Attributes
Leveraging the types of Keywords
- Understanding of types of keywords
- Short tail keywords
- Mid tail keywords
- Long tail keywords
- Long term keywords
- Short term fresh keywords
- Customer defining keywords
- Various stages of funnel
On page optimization
- Keyword Research
- Keyword Types
- Keyword Density & Proximity
- Meta Tag Optimization
- Body Optimization
- URL Optimization
- Image Optimization
- Content Optimization
Off page optimization
- What are Backlinks
- Types of Backlinks
- Classification of Links
- Characteristic of Links
- Nature of Links
- Domain Authority Page Authority
- Submission to Search Engines
- Directory Submissions
- Article Submissions
- PR Submissions
- Social Bookmarking
- Blog Commenting
Local SEO or Local Business
- Local Business Optimization
- Google My Business
Search algorithms and updates
- How the Panda update changes SEO?
- Penguin Update
- Hummingbird Update
- Mobile Friendly Update
- Tracking SEO Performance
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