The number of social media platforms is increasing, business owners are finding it very hard to fully engage with their clients/customers. Thankfully, there is a wide array of tools in the market that you can use to automate social media marketing. Hence, this blog will throw light on the top 7 Social Media Marketing Automation tools.
Top 7 social media marketing automation tools
Social media has come a long way since its first ever social platform. Before 2005, Facebook and LinkedIn were all the mania. Later, Twitter, Snapchat, Instagram, YouTube, Pinterest, Google Plus and many others cropped up to meet the rising need of people to link.
Later, businesses realized the social networks can be used to hunt for leads, and then came social media advertising. In 2017, social media platforms remade their services with added new features, brand opportunities, and customer preferences.
A research tools with a search bar where you can look out for anything you want using a keyword or a phrase. You can filter the results obtained by geographical location, domain, duration, etc. This tool collects data from major social platforms like Facebook, Twitter, Pinterest, LinkedIn, and others.
This tool is capable of providing analytical data as well. Since knowing exactly what to post can be valuable for business. The tool is believed to be a little costly but if it is used wisely, there is nothing to lose. Buzzsumo is the most popular social media tool that’s the region they come in top 7 Social Media Marketing Automation tools.
Having a subscription with Mention means your brand will always know whenever your brand is mentioned in social media conversations. The information you get from this exceptional tool will help you perform competitor analysis, brand monitoring and many other things.
Mention connects you directly to the individuals discussing your brand. This will allow you to revert and reply right then and there with these high engagement levels, you can earn new leads and keep your sales on the top.
There have been tons of listening tools out there in the market, but ‘Mention’ is one of the best ones, as it has simplest of the interface with everything, happens from a single dashboard.
Hootsuite is a remarkable and powerful social media automation tool that allows you to schedule a post in advance to be published on various social media platforms. This tool is very simple which provides social account holders with a single dashboard from where they can run all their accounts effortlessly.
The tool provides real-time updates of all the activities taking place on social sites like when your brand is mentioned and what exactly they have said. With this tool, you will be able to find, schedule, manage and report on social media content a lot faster even with a small team. Hootsuite is the most popular social media tool in Posting a Photos and Video that’s the region they come in top 7 Social Media Marketing Automation tools.
If you deal with a lot of content and several social media handles, Buffer is the ultimate social media scheduler for you. This tool is helpful in scheduling social media posts. But the best part is you get enough analytic data to suggest the best time to post content.
The interface of the tool is very user-friendly and upgrades itself regularly to keep up the growing social media demands. Also, the pricing of the tool comes with various packages that the customers can use according to their needs. The best part is that the tool is available for windows and phone (iOS and Android) which is an advantage for those who are always on the go.
SocialPilot can help you manage all your social media accounts under one roof. Many social media automation tools are available; this one comes at the top of the list as it supports over 200 accounts and also allows bulk postings.
Like other automation tools, this one too provides marketers with analytics so that they find out what’s working and what’s not. This tool is suitable for small business, professionals, enterprises, agencies, and teams. This tool is available on the web, on mobile, desktop as well as a browser extension. There’s a free trial period for those who want to test their services.
6. Sprout Social
If you are looking for a tool with tons of stunning features in it, you should try Sprout Social. You can use it to schedule posts, monitor competition, track keywords, discover your mentions check out and analyze the stats as well.
The tool is easy to use, affordable and can be used for small businesses, agencies as well for the enterprises. The best part is that this tool has a free trial period. Sprout social is the most popular social media tool in Animation Media that’s the region they come in top 7 Social Media Marketing Automation tools.
This tool tracks conversation real-time and gathers insights. Based on these insights the tool helps you in determining the best time to publish in order to capture the attention of the audience. It shows you content that works, that is helpful to gather engagement and attract more interest in the posted content. Additionally, the analytics you get from this tool is based on past findings and thus quite accurate.
Are you ready to automate intelligently?
The sole reason for automating processes is to get rid of repetitive tasks and get some more time to invest in some real issues facing your business. Also, you need to spare time on social media to visit your social sites and engage with the audience to build a relationship.
But if you continuously rely on automation, then your followers will come to know you are using a robot or software and this could damage your online reputation. Hence, it is very much important to use automation intelligently.
Read More: 4 Must-Try Instagram Analytics tools